This isn't just a grab for bums on seats. Gould realises that his vision of Penrith becoming the largest sporting organisation in the country needs more than support from the western suburbs of Sydney. By giving the people, in particular, the kids and businesses a slice of his team over an extended period, there will be buy in and as a result, the Penrith brand will start to be far reaching. Like Cronulla, Penrith is not a traditional club like Easts, Souths, Parra who have fans all over the country, they are mostly known in the area of residency. This will provide them with the opportunity to grow their support and sponsorship base.
On top of this, the attraction to the State Government to build a stadium that is within a couple hours of drive for the people over the Blue Mountains will add weight to the Penrith bid. Gus is no dummy and even if they lose 10 competition points over 5 years from playing away from Penrith, the fruits that this will bear will be far greater to their organisation. It may be viewed by some as taking away from the Penrith supporter base and local area, however, the real truth is, it is about giving them more....in time.